CUSTOMER SATISFACTION ON USAGE OF MOBILE BANKING SERVICES IN SRI LANKA

AYESHA FERNANDO, K. D. and PRASANSHA KUMARI, J. A. (2022) CUSTOMER SATISFACTION ON USAGE OF MOBILE BANKING SERVICES IN SRI LANKA. Asian Journal of Advances in Research, 5 (1). pp. 234-248.

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Abstract

The rapid growth of using technology by phones has led the banks to obtain their goals and has added a different aspect to banks. Consequently, at present mobile banking plays a significant role in providing banking services and its immense contribution to the development of the nations by simulating better financial services. This study intends to analyze customer satisfaction with the usage of mobile banking in Sri Lanka. Primary data were gathered using 100 customers in commercial banks and secondary data were collected from relevant articles, books, annual reports, and other relevant documents. Collected data were analyzed by descriptive research methods and hypothesis tests using SPSS software. The findings revealed that there are positive relationship between reliability, responsiveness, ease of use, security, accessibility, and privacy of mobile banking and customer satisfaction.

Item Type: Article
Subjects: Science Repository > Multidisciplinary
Depositing User: Managing Editor
Date Deposited: 22 Jan 2024 04:21
Last Modified: 22 Jan 2024 04:21
URI: http://research.manuscritpub.com/id/eprint/3255

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